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5 Ways a Cloud Phone System Unifies Multi-Site Businesses

October 15, 2020 by Marsha Kelly, Serial Entrepreneur

Cloud-based technology reshaped how businesses operate in many ways. Since market demands are constantly growing, companies need help from modern technology to keep up with the latest trends and remain competitive in the market.

This is especially true for companies that have multi-site locations in different cities, countries, or even continents. When resources are stretched over long geographic distances, technology is the only thing that can bridge that gap and unify the business as a whole.

That said, it’s no secret that multi-site businesses face numerous challenges, especially when it comes to remote employees who are alienated from the main hub of operations.

Cloud-based solutions, such as a VoIP (Voice over Internet Protocol) phone system, can easily overcome those challenges. With that in mind, here are a few ways a cloud phone system unifies multi-site businesses.

Seamless data sharing

Like the rest of the cloud-based technology, a VoIP phone system is able to integrate with your cloud storage where all the necessary files and data the company uses is safely tucked away. As you may know, a cloud phone is not just a phone but also an entire solution packed with various features you can opt for based on your current business needs.

What that means is that no matter how many different locations your business has, employers across those multiple locations can seamlessly access any relevant files or data they need to do their job. 

The age of fax machines and sending files via email is finally behind us. Sharing data in real-time, regardless of the distance, means that all business locations can work as one without any delays or setbacks. That ensures optimal business performance, efficiency, and productivity. 

A plethora of communication channels

Company-wide communication is of vital importance for efficient operations and improved business performance. Before cloud technology was invented, multi-site businesses faced various challenges when it came to seamless communication. Today, that’s no longer the case. 

Opting for a reliable VoIP phone system is something every multi-site business should strongly consider. The main reason is that such phone systems offer a plethora of communication channels that will make distances between business offices irrelevant.

For example, a VoIP system integrates multiple communication channels, such as emails, video calls, smartphones, messaging apps, and even SMS apps, into a single solution. That means that employees can use any channel they prefer to communicate with management or other remote employees. 

Helps remote employees become part of the team

It’s no secret that remote employees can oftentimes become disengaged because they’re not physically present in the office, the main one at least.

They tend to lose motivation, which leads to a high turnover rate. A VoIP system can unify remote employees as if everyone was in the same place at once and ensure everyone feels like a part of the team. The way it works is that a VoIP system supports high-quality video conferencing. Since the entire solution is cloud-based, you only need a good Internet connection to make video conferencing as seamless as possible.

That way, managers can include remote workers from various locations into important business meetings or simply get everyone together for a friendly reunion. Remote employees will no longer feel left out, and you’ll be able to ensure high employee morale across all business locations.

Streamlining sales

When it comes to multi-site business, it means that they have sales representatives scattered across multiple locations. When you have a VoIP phone system, this can actually work in your favor. That said, you can easily streamline the entire sales process with just a cloud phone alone. 

The VoIP can gather relevant data about customers and potential customers. Your employees will, therefore, have valuable info about the caller whenever someone contacts the sales department. Moreover, you can easily redirect calls from one location to the next to improve convenience. 

This doesn’t allow you to just cover multiple markets, but it can also help you ensure that callers can reach a sales rep whenever they contact your business. You can also redirect the caller to the sales rep closest to them to reduce call latency. 

Enhancing customer support

As mentioned before, a VoIP phone system can help you streamline sales, but it can also do the same for your customer support. A multi-site business with a cloud phone means that customers will always be able to reach someone at your company who can help them out. 

For example, your employees at one of the offices have finished work for the day, and they went home, but the calls are directed to the next business location that’s still open. Therefore, regardless of your open hours, you will have 24/7 customer service and support coverage, which is something consumers expect from businesses these days. 

Furthermore, the data VoIP system can collect is a part of the advanced analytics feature. This way, you can assess your customer support based on how satisfied customers actually are after contacting your reps. This allows you to get rid of bad practices and leave only the good ones, which you can improve over time. 

Cloud-based technology may not be new per se, but it quickly became essential for modern businesses. Cloud solutions, such as the VoIP phone system can not only unify a multi-site business but also ensure high productivity and exceptional performance no matter how many remote offices your company may have. 

Check out my guide on how to start your business right with tons of useful tips I learned by successfully starting, building, and selling multiple companies.

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