Marketing will either make or break your new small business. So get marketing tips and tactics to push your brand and build your competitive edge in your marketplace such as low cost advertising ideas, how to master the art of selling and how to utilize social media successfully.
Newest Posts
How to Respond to Online Positive Reviews
Did you manage to obtain positive reviews online? That’s great, but it doesn’t mean you have to take them for granted.In other words, responding to positive reviews is a way to show your gratitude and appreciation toward people’s trust and a willingness to give your business a chance. But, believe it or not, there’s more […]
Writing a Customer Journey Map to Increase Sales: Tips and Tools
Big and small companies make one big mistake – they wrongly believe that the customer journey is just a buzzword. In fact, a deep understanding of the customer journey is crucial in a modern, highly competitive marketplace.Read this article, and you will learn more about the customer journey map. Also, you will find tips and […]
Why Social Media Is A Small Business Must-Have
Is your small business really making the most of its social profiles?Social media isn’t just great for conventional social proof or your content promotion.It’s an audience insight tool, a community for two-way conversations, and a source of invaluable business data. Read onto find out how your small business can benefit from social media today.Image credit: Kaboompics.com […]
Content Promotion: 5 Ways That No One Will Tell You
Promoting your content online is one of the best ways for your brand to become more popular and to attract more followers your way. No matter your niche, there are many ways for you to promote your content effectively and without much effort.Using the right tactics will help you increase your chances of achieving higher […]
Standout From The Crowd: Use Printed Materials for Business Building
It’s the era of digital marketing and email marketing. Do printed materials marketing still matter for small businesses? Like heck it does!Printed promotional materials are a cost-effective way of reaching and influencing new customers. Consumers look forward to them – in fact, 80% of American consumers claim to have between 1-10 promotional materials at home.However, […]
Retail Marketing Tips – Know Your Customer’s Buying Motivation
Knowing your customer’s buying motivations are key to succeeding in all business, especially in today’s tough retail store market.So often I see small business owners marketing features and products that they “think” their customers want – which in fact they don’t. Before you select your products, layout your store and advertise your sales KNOW your […]
5 Ways to Utilize Google for Small Business Success
Many business owners find that there are so many social network platforms, and not enough time to stay active on all of them!Between using Facebook, Twitter, and Instagram to market their businesses (just to name a few), Google+ is often forgotten about. Still, if you want to take your business marketing efforts to the next […]
How Much Selling Is Too Much Selling On A Blog?
Bloggers need to strike a delicate balance when promoting their products or services. Blogs tend to be informal, conversational, and for many readers, an escape from the sometimes uncomfortable business of buying and selling. But when bloggers abstain from any selling, they eventually reach a point where they wonder if all their effort is worthwhile. […]