Sales

A conference or event can be a great tool for your business, whether to promote what you do, share skills and knowledge with others, inspire the team or recruit new employees to join you. However, simply showing up isn’t enough — you need to come with a plan to put your best foot forward at [...]

Knowing your customer’s buying motivations are key to succeeding in all business, especially in today’s tough retail store market. So often I see small business owners marketing features and products that they “think” their customers want – which in fact they don’t. Before you select your products, layout your store and advertise your sales KNOW [...]

Bloggers need to strike a delicate balance when promoting their products or services. Blogs tend to be informal, conversational, and for many readers, an escape from the sometimes uncomfortable business of buying and selling. But when bloggers abstain from any selling, they eventually reach a point where they wonder if all their effort is worthwhile. [...]

You want your small business to thrive and prosper. To achieve business success, you need a growth strategy. A growth strategy is basically a guide to help your business grow.   Don’t use a generic small business growth strategy. Every business is unique, so you need to tailor the strategy to your company. Use the [...]

Life begins with hardcore selling and ends with hardcore selling. Face it. Whether you believe it or not, revenue is the first skill that a child learns — he knows within a couple of days of his birth that it’s his charming smile and darling face which will make him fed and catered to from [...]

A good pricing strategy is a key to your firm success. There are different methods to calculate your prices for your new startup business based on multiple factors such as market demand, competitive prices, and costs expenses. These are the most often used pricing strategies for small business with recommendations for which methods fit different [...]

To be successful in your new business, you must get your pricing right. Pricing is an essential part of your business plan. Statistics prove that over 46% of all start-up businesses fail due to incorrect pricing.   Get it wrong, and you lose money, get it right and make money. No worries, I am here to help teach [...]

As a new entrepreneur, you have many goals, such as gain market share, develop brand recognition and to be a fast growing company. For a startup to have the capacity for rapid growth particular characteristics need to be built into your new business from the beginning. Successful entrepreneurs cited these qualities as most essential for [...]