The Business-Case for Chatbots

By Marie Johnson, Enlightened Digital If you’ve yet to hear about chatbots, it’s likely that you haven’t read a piece of digital content, shopped online, or done your proper marketing technology research in the past couple years.  Chatbots or artificial intelligence (AI)-powered virtual assistants, have made a serious impact on the state of digital marketing. … Continue reading The Business-Case for Chatbots