Women are increasingly becoming self-independent, and this is not only visible in their way of life, but also in their career choices. Traditionally, getting a college degree, and landing a white-collar job was perceived as the ultimate success.
However, with the need for independence and more wealth, and priority to family matters, many women are now choosing the entrepreneurial path of self-employment.
Evidence to this is a report by the National Women`s Business Council that states that there are currently more than 10 million strong women-owned businesses. The council further asserts that more than 1,200 women are starting business ventures every day- many of them to grow a business while still raising their families.
Notable Women Idols who are Momtrepreneurs
When it comes to the corporate world, the shortage of female executive officers is both severe and deeply entrenched. The continued inequality and historical gender bias even in the modern-day world have seen women not have a chance to play the role of CEOs.
Additionally, many companies have not defined a clear career path that defines how women, particularly those that take time off to sear their kids will advance in their careers.
Nonetheless, despite the low statistics of women CEOs, there is a significant number of strong, successful women who are making a killing in the business world, while still maintaining their families.
Some of the notable women who have defied the chauvinist’s odds to create business empires include;
- Marissa Mayer, Former CEO to Yahoo
- Mary Barra, CEO to General Motors
- Jill Salzman, a serial founder and brain behind Founding Moms
- Melisa Kieling, founder of Packit
- Anne Raimondi, founder of One Jackson
The above list is just a synopsis of the mompreneurs who have made it big in business startups.
The main idea behind listing these women here is to show any mother reading the article is that there are women who have done it and they can too create their own business.
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Why be Self-Employment and a Momtrepreneur?
In most cases, many women would want to join entrepreneurship because of the money, working at their own convenience, being their own boss, better work-life balance and so on.
I agree, self-employment comes is associated with all the above perks, but it`s more than the financial gains or living a life devoid of drama.
See, the real prize, or rather the ultimate goal of momtrepreneurship is materializing your career goals. It`s all about owning a business or rather enterprise and using the business to bring your ideas to life. After all, you can never join entrepreneurship without being a savvy contributor with grit and goals.
Remember to take advantage of the many entrepreneurial assistance programs, many devoted to women in business such as the SBA Small Business Administration Women’s Business Centers.
Taking on the Challenge of Momtrepreneurship
Looking at the above list of the women CEOs can be quite intimidating since they all run multi-million companies. However, it does not need; you do not need to be the CEO of a big corporation to combine motherhood and entrepreneurship.
However, a word of caution is that before you undertake this route, you should understand that it is not as simple as it sounds or seen on paper. You`ll are going to experience challenges, some, which are going to depress you and even lead you to desperation.
If you are just a new mom with a young family, you are going to find out soon that balancing between business and work is not a ride in the park as many of you envision. Also, you need to understand that you will have to make sacrifices, including working in odd locations and hours.
Finally, understand that profits in momtrepreneur always come packaged with dreadful experiences such as dragging your kid to your “workplace”, having to put up with demanding and crazy clients, sparring with your spouse on whether to continue with your idea, learning employee ethics, among others.
However, the most important aspect of being a momtrepreneurs is being able to question some of your business decisions and learning from your mistakes.
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What you Need to Get Started
Everyone wants to own their own business. However, the momtrepreneur path is not for every woman. Yes, that a bitter pill to swallow.
See, mompreneurs are a special breed of moms who usually can spot the difference between a nice dream and a viable and money-making concept. They do not depend on what they hear from others but have learned to do their own research. Also, they have learned the benefits of investing their time, resources and energy on how to become successful entrepreneurship before venturing out on their own.
Here`s a breakdown of what you need to become a successful momtrepreneur;
- Hone your work ethic and discipline
Remember that entrepreneurship about being your own boss, and therefore, you need to manage yourself. Ensure that you can perform tasks and responsibilities independently without anyone driving you to do so. - Find your Passion
To find your niche, you need to open to a variety of ideas and business options. As you evaluate your ideas, you can pick on the ones that overlap with what you truly enjoy doing.
Having an inspiration is integral in fueling your goals and giving them the momentum, they will need to soar. - Have a Business Plan
Creating a business plan allows you to become an objective mompreneur. Your plan allows you to outline your specific goals, how to meet them and which time you need. - Get Innovative and Tech-Savvy
Though you will learn different tips and tricks along the way, understanding how to use digital tools is vital to the success of your enterprise.
While some of the technology tools are vital for simplifying and micro-managing tasks, other will form an important aspect o your advertising campaign. Therefore, having a rudimentary understanding of how to use the technology tools is important. - Optimism
As we noted earlier, the journey to building a business empire from scratch can be quite challenging, and it`s therefore, crucial that you can see a silver lining during a storm.
Depending on your purposes, passion, goals or motivation, there are limitless options when it comes to choosing your entrepreneurship path. Whether it`s in the manufacturing, or service provision, no one should limit you on what you choose.
Do not let fear drag you down; join the bandwagon of momtrepreneurs today.
Check out this group of enterprising women trade association MOMtrepreneurs
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