• Skip to content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer

Best 4 Businesses - Entrepreneur Resources HomepageBest 4 Businesses - Entrepreneur Resources

How to Start a Business Right: Ideas, Names and Tips

  • STARTING
  • BRANDING
  • FINANCING
  • MARKETING
  • ACCOUNTING
  • REVIEWS
  • STARTING
    • Ideas
    • Business Formation
    • Patents
    • Entrepreneur Advice
  • BRANDING
    • Logos
    • Business Names
    • Website
    • Business Cards
  • FINANCING
    • Startup Funding
    • Line of Credit
    • Invoice Factoring
    • Loans
  • MARKETING
    • Sales
    • Advertising
    • Social Media
    • Email
  • ACCOUNTING
    • Software
    • Credit Cards
    • Payroll
    • Taxes
  • REVIEWS
This page may contain affiliate links. Please read my disclosure for more info.

4 Issues That Can Affect eCommerce Business

March 18, 2020 by Marsha Kelly, Serial Entrepreneur

Starting an eCommerce business is a great idea, with relatively low set up costs and overheads, it’s easier for entrepreneurs to build a brand and grow business via these channels. However, like any kind of business, eCommerce trading doesn’t come without its challenges, and so it’s important to be prepared for things that might go wrong.

If you have recently opened an online store, or are in the process of doing so, here are 4 issues you need to watch out for to make sure things run smoothly.

1.    Lack of Advertising

Advertising and marketing strategies are a big part of making a business a success, but these things take time and money to implement. As a small business, you might not have a huge budget for this, but there are cheaper marketing tools and methods that are just as effective as larger campaigns. Make sure you’re utilizing social media and other digital marketing tactics to draw interest from potential customers and make sales. Make sure posts on your social media accounts are relevant and regular and seek other channels that are appropriate to promote your brand. Consider hiring a professional content writer or marketing agency to help you with this.

2.    Seller Account Suspensions

A lot of eCommerce businesses sell on other platforms, as well as their company websites. Amazon Marketplace is a great example of this, and there are over 2.5 million active sellers accounts on it. However, while these external selling platforms are fantastic for business in many ways, occasionally, there might be issues that lead to your account being suspended. Often, it’s problems such as missing information regarding your business, missed account payments, copyright infringement, or customer complaints. If this does happen to you, there are ways around this. You can appeal the suspension of your account directly yourself, or get help from experts at riverbendconsulting.com who have helped many sellers get their accounts reinstated.

3.    Website Crashes

Occasionally, you might find that your eCommerce site has crashed, and this can affect your sales and delay orders. This is a rare occurrence, but it can happen, and you must make an announcement to your customers about this as soon as possible on social media and give them updates on the situation. Usually, these problems are resolved quickly, but make sure you get in touch immediately with whoever designed your website or contact the relevant people who run the website building site you have used and notify them of the issue.

4.    Data Breach

eCommerce sites are big targets for hackers, and it’s vital that you keep your data and that of your customers safe. Concerns regarding data harvesting and stolen information have increased in recent years, and you must do everything you can to keep this secure. Invest it top security programming, only collect relevant data and use encryption as a good starting point. It might seem like an additional cost, but it’s worth it in the long run. If there is a data breach, this could damage your business’s reputation and lead to a loss of customers.

Make sure your eCommerce business keeps running smoothly and be prepared for the possibility of these 4 issues that might affect your sales.

Incfile makes entrepreneurship easy. Get started with $0 LLC today!

Free Business Insurance Quotes From CoverWallet

Check out my guide on how to start your business right with tons of useful tips I learned by successfully starting, building, and selling multiple companies.




Discover Your Best Domain Name

How to Scale Your Sales Operation

IncFile vs. LegalZoom: Which is Better for Your Business?

How to Start a Construction Company in Texas

How to Launch a Profitable Bakery Business in California

How to Open a Profitable Bakery in Texas, USA




Footer

Recommended best software and tools recommended for small business and entrepreneur startups

START YOUR BUSINESS TODAY FOR $0 ZERO AT INCFILE

Start LLC for $0 at IncFile

RECOMMENDED ACCOUNTING SOFTWARE

BEST LOGO DESIGN WEB SITE – SAVE $99

Best 4 Businesses - Entrepreneur Resources Homepage

Copyright © 2021 Best4Businesses.com · All Rights Reserved