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5 Tips for Planning a Corporate Event

April 23, 2019 by Marsha Kelly, Serial Entrepreneur

A corporate event can be an effective way to grow your brand’s reputation, generate a bigger revenue, or improve employee morale. If you have been tasked with organizing the affair, it is likely you will feel much pressure on your shoulders to make it stand out from the crowd.

Event planning can be a significant and challenging task. However, rather than feeling over overwhelmed at the prospect, read these five helpful tips for successfully planning a corporate event.

  1. Set a Budget

Before you start looking at various venues, organizing caterers or planning entertainment, set a budget for an upcoming corporate event. By identifying exactly how much money you have available to spend, you can find the right suppliers to complement a company’s finances. It is also a smart decision to leave a 10% contingency in a budget to cover any unexpected costs during the planning process.

  1. Understand Your Guests’ Wants & Needs

It doesn’t matter if you are hosting an internal Christmas party or an industry networking event, or a corporate picnic event, you must keep your guests in mind during the planning stages. For example, consider the type of event your guests would want to attend, such as an informal party or a formal dinner.

You also must consider the:

  • Day of the week
  • The time of the event
  • The right venue

The above factors could determine whether your event is full to the brim or empty.

  1. Select the Best Venue

Once you have identified your guests’ needs and set a realistic budget, the fun can begin. To make your guests feel valued, aim to book a stylish venue, which will encourage them to mix with others and ensure they have an unforgettable time.

For example, it would be impossible for your guests not to be impressed with a venue that offers tall ceilings, exposed brick walls and stunning views of the city. If this sounds perfect, find out more about party venues in San Diego.

  1. Find Furniture to Suit Your Theme

If you are considering incorporating a theme into your corporate event, you are going to need the right furniture to match. For example, if you want to host a high-end corporate event that will impress your clients or business associates, you can find unique accent chairs that will make your guests feel relaxed and comfortable.

  1. Find the Best Caterer

While some venues might happily offer catering services, others might not. To prevent rumbling stomachs or a drop in numbers, you must provide your guests with high-quality, delicious food, which could make your event stand out. In addition to providing your guests with the right dishes from trusted caterers, it also must be served on-time during an event to avoid disappointment.

While planning a corporate event can be stressful, you can guarantee all your time, hard work and effort will have been worth it when everyone’s having a superb time. As a result, the event could improve employee morale or lead to stronger business connections.

Business Resources:

Entrepreneurs Guide to EIN and FEIN Federal Numbers

Business Idea Generator: Get Great Ideas for New Startup Businesses

Save 10% on LegalZoom Fees with Referral Codes

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